That's a Huge Cab (Automotive Advertising)

Spots for the new Toyota Tundra have been all over the place, including the Super Bowl. The recent ads feature the Crewmax configuration which is just monstorous. I had seen pictures on the offical Toyota website, but these two 15 second shorts, shown back to back in most cases, really illustrate how much room we're talking about. It makes for a cartoon looking truck, but probably a very comfortable one. In short, the spots are effective at getting the size of the cab across. I especially like the copy for the second 15 second spot.