A Shooting in Mexico (Automotive Advertising)

A brand new tv spot for the Audi R8 debuted today. It is beautifully done, but not quite as exciting to the enthusiast as the Shells spot I posted a few days ago. Regardless, it is much better than the average car advertisement. Being in advertising, I can truly appreciate how much money, time, effort, and man power went in these 60 precious seconds. There are some wow facts that I feel are worth mentioning. My only complaints are in regards to the lack of engine and exhaust noise. The RS4 based V8 has an amazing sound, and I didn't hear enough of it in the ad. It should of played loudly as it pulled away from the light at the end. Just my opinion of course. The actual ad is HD, so the crappy Youtube quality will not do it justice. As soon as I find a link or source for the HD version I will post it here.

- 1050 extras

- 6 days of filming at two different race tracks in Mexico

- 100 person crew

- 10km of film

- one and a half months of editing and post production

Enjoy (http://www.youtube.com/watch?v=XeyfwSC1ZkE)